Marketing | Growing a Promo Business in The Digital Age

How To Use Social Media To Get Leads, Sales And Grow Your Distributor Business

by Gloria Lafont | Mar 26, 2018 | Marketing | 0 |

Social media is here to stay. If you are not using it to promote your business you are missing...

Promo Distributors Headache: Losing Clients to Online Competitors.

by Gloria Lafont | Mar 12, 2018 | Marketing, Trends | 0 |

Promotional products distributors are faced with brutal competition from big companies that sell online, which typically have such low prices that make it impossible to even come close. The truth is, if you are a small or medium-sized promotional products business, you don’t stand a chance of competing with those guys.

LinkedIn or Facebook: Which One is Better For Your Distributor Business?

by Gloria Lafont | Mar 5, 2018 | Marketing | 0 |

Social media is a critical part of today’s business communications. Successful social media marketing is about establishing a presence where your customers are. As an account based business model, the promotional distributor’s logical place to be is LinkedIn, the professional network. However, most people, including decision makers with whom you want to connect, are in and out of Facebook all day long. So which one should you focus on?

The New Marketplace: Why Your Sales Need Marketing

by Gloria Lafont | Feb 5, 2018 | Marketing | 0 |

Marketing your business online is not optional if you are looking to grow your distributor business. You must leverage the power of the internet to build visibility and reach new markets. You must nurture prospects and clients by sharing knowledge to demonstrate expertise and establish trust. You also want to stay visible to clients so you stay top of mind, and reassure them you are the best choice.

19 Facebook Post Ideas For Your Distributor Business

by Gloria Lafont | Aug 14, 2017 | Marketing | 0 |

Coming up with posts is not as complicated as it may seem. Posting is nothing but starting a casual conversation with a person, who happens to represent your target audience. Therefore your conversation needs to be of interest to them.

How to Arrange Your Own Trade Show Display

by Gloria Lafont | Mar 13, 2017 | Marketing, Self Promotion | 0 |

When exhibiting at an expo, it can be hard for a distributor to decide what to bring and what to leave behind. Considering you will also be putting your creativity on display this is your chance to shine. Keep in mind that the other exhibitors are potential clients and if they like what they see, they’ll want to talk to you.