Adding value to your clients is a must to be competitive in today’s marketplace. Communicating to your clients that you will make sure they don’t purchase items that don’t meet safety regulation standards will do just that. This type of advice is something clients can’t get when buying from online companies, as safety compliance expert Jeff Jacobs brilliantly explains in this post.
Chances are you’ve sold your share of Fidget Spinners by now. With the recent accidents that involve children that end up in the emergency room, it seems the potential for liability issues is quite high. As a distributor, it is imperative that you brush up on safety laws and regulations, especially the Consumer Product Safety Improvement Act (CPSIA), and make sure the products you sell are compliant.
Even though you might argue your client did not buy the products to be distributed to children, the possibility of these items ending up in
children’s hands are very high. I’m sure you’ve heard trade show attendees say they like to grab giveaways from the booths to bring their kids at home.
This is not limited to fidget spinners and children’s products. To learn about Consumer Product Safety Improvement Act (CPSIA) and it’s effect in promotional products, PPAI has published a lot of good information, such as this article about proper labeling for tracking purposes. If you would like to go directly to the source click here.
Being versed on safety regulations is a strength when it comes to your competitive advantage. Your clients will appreciate your alerting them of risks of choosing cheaper versions of certain items, not only because of quality issues, but also because of not meeting product safety standards.
This will make you a true promotional products expert that provides value to your clients, as opposed to an average distributor.