LinkedIn has become the top social network for business professionals. It is the place for finding qualified leads and eventually new business.  Just like any other marketing activity, it takes time, work and most importantly, a planned approach.  

LinkedIn provides very useful tools to help you find leads for your promotional products business, both for account-based focus and lead generation. One of those tools is the Sales Navigator, which has been greatly improved as part of the recent changes in LinkedIn.

If you would like to learn to use the Sales Navigator to get an edge in lead generation, business development, and brand awareness on LinkedIn, this is a great step by step article.

Click here >> How to Use LinkedIn Sales Navigator for Better Prospecting <<

Word of caution: you will need to set time aside to set things up properly, but it will be totally worth your while. After all, your most important job is to bring sales into your business.